Frequently Asked
Questions

Getting started is simple. Reach out via our contact page, send us an email, or call us directly. We'll schedule a free discovery call to understand your business, goals, and challenges. From there, we'll recommend the right services and put together a proposal tailored to your needs.

We work with a wide range of clients — from startups and growing SMEs to established corporations and senior executives across Africa. Our services are designed to be flexible enough to serve businesses at different stages, in industries including fintech, retail, healthcare, hospitality, professional services, and more.

Absolutely. Through our Legacy Branding Programme, we specifically help CEOs, executives, consultants, and public figures build and amplify their personal digital presence. We help translate decades of experience into thought leadership, speaking visibility, and lasting online influence.

Yes. While our expertise is rooted in the African market, we work with clients globally — including African diaspora businesses and international brands looking to enter African markets. All our engagements are managed remotely with regular video calls and digital reporting.

We are a full-service agency — meaning we handle strategy, execution, and reporting. You don't need an in-house marketing team. That said, we work just as well as an extension of your existing team if you prefer a collaborative model. We adapt to your situation.

It depends on the service. Paid advertising can show results within the first 2–4 weeks. Social media management and content creation typically take 2–3 months to build consistent momentum. Brand strategy and identity projects are delivered within 3–6 weeks. We set clear timelines and expectations from the start so you always know what to expect.

All content is created in-house by our team of strategists, copywriters, and creative directors. We do not outsource your work. Every piece of content goes through an internal quality review before it reaches you for approval.

We handle the heavy lifting, but your involvement is important — especially at the start. We'll need your input during the discovery and briefing phase, and we'll seek your approval before publishing anything. After that, the day-to-day execution is on us. Most clients spend 1–2 hours per month reviewing our work.

Our pricing depends on the scope of services selected. We offer project-based pricing for one-time work (like brand identity or strategy development) and monthly retainers for ongoing services (like social media management, content creation, or paid advertising management). We provide transparent proposals with no hidden fees.

For project-based work, no long-term contract is required. For ongoing retainer services, we typically work on 3-month minimum engagements — this gives us enough time to build momentum and demonstrate real results. After the initial term, engagements continue on a rolling monthly basis with 30 days' notice to end.

Yes, absolutely. Many clients start with a single service — often a strategy session or social media management — and gradually add more services as they see results and build trust in our work. We make it easy to scale your engagement with us as your business grows.

We define success metrics at the start of every engagement, tied directly to your business goals. These may include website traffic, lead generation, social media engagement, ad ROAS (return on ad spend), email open rates, or brand visibility metrics. We track these consistently and report on them every month.

We provide monthly performance reports for all ongoing retainer services, and weekly ad spend summaries for active paid advertising campaigns. You'll always have a clear picture of what's working, what we're optimising, and what comes next.

No ethical agency can guarantee specific results — marketing involves too many variables, including audience behaviour, market conditions, and competitive dynamics. What we do guarantee is strategic thinking, creative quality, consistent execution, and transparent reporting. We have a strong track record of delivering measurable growth for our clients.